Local Search: Creating a Buzz, Getting Found Online

People who are searching for services and products in their area are ready to make AXIS GMO-Smart-phone-with-map-and-geolo-40746532purchases, but they won’t do it from your business if they cannot find it online. Local Maps Optimization helps customers find you before they find the competition, and it is the key to creating a local buzz about your business.

Local Maps Optimization gives your business a strong presence on major sites like Google Places, Facebook Places, Bing Local, Foursquare and more. These listings result in more check-ins, online traffic and conversions.

Growing Demand for Local Searches

The already high demand for local searches will only continue to grow with the explosion of mobile devices. As more and more people rely on tablets and smart phones for communication, the importance of providing time-sensitive, detailed local business information increases:

  • The majority of smart phone and tablet owners make local searches from their mobile devices at least once a week.
  • As many as 86% of those device owners made a purchase from their most recent mobile device-based search.


The importance of Local Maps Optimization will only increase with the growth of mobile payment devices and the adoption of Google+ Local, Apple maps, Facebook Nearby and the Google Maps app. These major technology players are investing in local search because they know it is the next big thing.

We generate a local buzz for your business through local listing optimization, custom citation building, review publication, promotion and creation, encouraging mobile “check ins” via Foursquare, Google Places and Facebook places and other tactics based on technology and market trends. To learn more about creating a strong local buzz that will help you beat the competition, contact us today at 1.888.838.0218.

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